
Richard Geiger, a serial entrepreneur, presents a practical overview of launching a university spin‑out, highlighting why startups are often the best path for early‑stage, high‑risk technologies. Geiger outlines the essential elements of success: achieving strong product–market fit, building a balanced founding team, developing an effective partnership with the technology transfer office, creating a robust IP strategy beyond the initial university patent, and securing early non‑dilutive and investor funding. He also discusses common pitfalls—such as misjudging technology readiness, misaligned founders, and restrictive licensing terms—to help new ventures avoid preventable setbacks.
Richard Geiger
Office of Technology Transfer
